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Alco Web Design LLC N1337 Westgreen drive Greenville Wisconsin 54942 920-850-4642 staff@alcowebdesign.com |
Having a website is pretty pointless if nobody finds it. Website promotion is the art of getting visitors to your website. For the most part, website promotion is not high tech and if you got time you can get a lot done by yourself. If you prefer, we can help!
Website designThe search engines will look for the presence of your keywords in the text of your pages so it all starts with website design. Don't make your content an after fact: Work and rework the text of your pages. Search engines optimization (SEO)Search engines use keywords to index billions of web pages and rank them against each other. Search Engines Optimization (SEO) is the most efficient way to be on top of the search results. Tell the world about your websiteWebsite promotion is an extension of conventional marketing and advertising. Every time you open the mouth, tell the world about your website. Your website name should appear on every email message you send, business card, letter heads, invoices, yellow pages, promotional items, advertisement, etc. Bring traffic to your websiteGive a reason to your visitors to come back to your website by periodically changing content, offer sales and promotions, create a blog, etc. Create a mailing list that visitors to your website can subscribe to and send periodic emails with links back to your website. Create Google+, Facebook, Twitter, and LinkedIn pages with links to your website. Get linkedFor many search engines, websites receiving links must be popular and deserve better ranking. Get links from local search directories, suppliers, customers, partners, associations you are member of, friends, etc. Figure out who links to your competitors and request links too. |
Google is responsible for 70% of the internet traffic
these days so spend your time and money where it is worth.
The free or organic Google search results is what you get through your website,
its optimization, and its promotion. Hard work will but money won't affect
this ranking.
There are billions of websites out there and in certain cases the competition
is so strong that it might be necessary to buy advertising from
Google Adwords.
Use
Google Analytics to track how many people visit your website, how they
got there, what pages they are going to, how long they stay, etc. Knowledge
is power.