You are Bound to Get Results with Building Inbound Links

Inbound links are essentially the links on different external websites, which link back to your site. These are a very effective way of channeling traffic to your business. It’s also important that these links should be merit-based & freely-volunteered as this adds credibility to your site and ups its rankings.

By Alain Houle, Alco Web Design LLC

Getting Better Ranking
For example, if you have a site that sells cell phone accessories, then inbound links from articles like “The latest cell phone accessories for youngsters” should have some key phrases like “sleek leather covers” or “Trendy cell phone covers for girls” etc. Here are some simple link-building SEO pointers. This will help in getting your website a better ranking: 

• Relevance- The website that holds your link has to be “relevant” with reference to its topic or theme, to the service or product that your site deals with 
• Quality- The actual quality of the site which is linking back to yours is crucial. It is best to focus on linking quality sites and do not get tempted to  link-up too many sites that are low relevance
• Credibility- The links that come to site should be of a high quality. This simply means that the links should not be coming in from irrelevant sites like gambling/ adult sites 
• Page Rank- The site that links back to yours should ideally have a page rank above 2 or 3. A higher ranking will add credibility to your site 
• Website Age- The age of the sites that link to your business site should be a minimum of 2-3 years
• Do Follow Links- This means your webmaster will ensure that the links on the website will be able to pass on “link juice” to other sites
• Anchor Text- Ensure that your content has the right anchor text. For e.g.- in a cell phone accessories website, instead of having a link that says “ click here”, it’s MUCH better to have some text like “popular cell phone accessories”

In addition to all these factors, make sure that the link is also positioned high up on any page and that the content surrounding it is relevant to your business. Links from social media should come in from sites like Twitter and Facebook. For the perfect website optimization and linking solutions contact us or visit our website, www.alcowebdesign.com.